What's Adjust?

Adjust is a leading mobile measurement and fraud prevention platform that empowers marketers to maximize their app marketing ROI. With powerful attribution analytics and fraud prevention tools, Adjust provides insights into user acquisition campaigns and helps businesses optimize their mobile marketing strategies to make data-driven decisions and achieve their growth objectives.

Adjust Features

See all
Explore how businesses of all sizes, from global enterprises to emerging startups, leverage Adjust to unlock powerful data synchronization and integration solutions, driving personalized marketing campaigns and enhancing customer experiences.

Multi-Channel Measurement

Track and analyze user behavior across all marketing channels (mobile apps, web, etc.) in a single platform. Gone are the days of juggling data from multiple sources. Adjust provides a unified platform to track user behavior across all your marketing channels, giving you a holistic view of campaign performance and user engagement.

Attribution Modeling

Understand which marketing touchpoints are driving conversions and optimize spend accordingly. Not all interactions are created equal. Attribution modeling helps you understand the role each touchpoint plays in the customer journey, allowing you to allocate your marketing budget more effectively and focus on the channels delivering the highest ROI.

Cohort Analysis

Analyze user behavior based on specific segments (new users, returning users, etc.) to identify trends and optimize targeting. Don't treat all users the same. Cohort analysis allows you to segment your audience based on various criteria and analyze their behavior patterns. This enables you to tailor your marketing messages and targeting strategies to resonate with specific user groups.
Get in touch

Adjust Case Studies

See all
Explore how businesses of all sizes, from global enterprises to emerging startups, leverage Adjust to unlock powerful data synchronization and integration solutions, driving personalized marketing campaigns and enhancing customer experiences.
By leveraging Adjust’s custom event generation tool and real-time callbacks, Yelp is connecting all of its app user data and desktop data together.
Adjust let's us see where our most valuable users are coming from so we can reinvest in channels that are driving ROI
Noya Polliack
Director, CRM & Growth, Rakuten Viber
After a few days, the results were astonishing. Even with Vinted’s small-scale tests, conversion from install to buyer jumped by 77% above the campaign average at the time.
Get in touch

How Omtera can help you for Adjust?


We leverage our deep expertise, AI-enhanced full-service tech delivery capabilities, and global network to provide strategic solutions for our clients.
Get in touch

Business Partnerships

We are the top-tier official commercial partner for many industry-leading SaaS companies such as Asana, Miro, Braze, Snowflake, Mixpanel, and Airtable. We ensure our clients receive the best terms, prices, and seamless subscription experiences, along with a high ROI for these platforms.
Get in touch

Implementation and Execution

Technology only realizes its value when it's effectively executed and delivered. We bring top-certified experts to deliver value along with end-to-end implementation and execution.
Get in touch

Ongoing Success

We drive ongoing success by expanding our clients' teams' capabilities. Our certified experts focus on everything from development and configuration to daily operations and optimization, continually maximizing our clients' growth to drive ROI.
Get in touch

A word to our customers

Excellent partner! Omtera implemented Mixpanel end to end, conducted hands-on development sessions with our team, held daily calls to oversee the implementation ensuring all issues were addressed. Omtera's team is highly technical, collaborates seamlessly with our development team, systematically resolving any issues. They're consistently responsive, focused on achieving the outcomes we expect even when we exceeded our original scope, they maintained a commitment to customer satisfaction.
Lobna Tarek
I had the pleasure of working with Omtera as our Mixpanel partner, and I have to say, they were outstanding. Their expertise in Mixpanel and data analytics is second to none, and they consistently provided us with valuable insights and recommendations to improve our product. Their team is highly professional, reliable, and always available to answer any questions we had.
Sema Uğur
I highly recommend Omtera to anyone seeking to work in product and data analytics. They possess a high level of professionalism and are always willing to go above and beyond.
Ceren Tabakoglu
Having Omtera was really great for both technical and commercial part for our projects.
Heba Fekry
It was a wonderful experience working with Omtera! They made all the processes smooth and professional for us.
Taner Yılmaz
Having Omtera in our market has enhanced our experience of utilising Mixpanel to its fullest potential and our utmost benefit. The Omtera team’s availability on the field has provided us with great flexibility. Their prompt approach to addressing our technical or operational needs have enabled us to resolve issues in a much quicker fashion. Since they are aware of the market conditions we operate in, they have a great understanding of the challenges we face and provide us with valuable insights.
Cem Domanic
Our experience with Omtera has been outstanding. Their team's deep technical expertise and seamless collaboration with our developers made the implementation process smooth and efficient. Omtera's proactive approach in conducting hands-on development sessions and daily oversight calls ensured all our needs were met promptly. They remained highly responsive and adaptable, even as our project scope expanded, consistently focusing on our satisfaction.
Arda Helvacılar

Let’s Build Together

Get in touch with us to discover more!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.