What's Hotjar?

Hotjar is a powerful tool that helps businesses understand user behavior on their websites through various features such as heatmaps, session recordings, surveys, and feedback polls. It allows website owners to visualize how users interact with their site, identify areas for improvement, and optimize the user experience to increase conversions and engagement.

Hotjar Features

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Explore how businesses of all sizes, from global enterprises to cutting-edge startups, leverage Hotjar to gain valuable insights into user behavior and optimize their websites for success.


Visualize user journeys and identify drop-off points in your conversion funnel to optimize your website's conversion rate.


Hotjar provides visual heatmaps that show where users click, move their mouse, and scroll on your website. This feature helps you understand user behavior and identify areas of interest or friction.


Track trends over time and identify patterns in user behavior to anticipate changes and stay ahead of the curve in optimizing your website's performance.
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Hotjar Case Studies

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Explore how businesses of all sizes, from global enterprises to cutting-edge startups, leverage Hotjar to gain valuable insights into user behavior and optimize their websites for success.
The value of Hotjar, for us, is that we can observe trends. We started doing this in May of 2018, and we were quickly able to observe trends in satisfaction. We can compare one month with another, and we find this useful.
Anna Zajac
User Experience Research
By creating separate sign-up forms for specific articles, we've increased our conversions by roughly 20%.
Mike Sadowski
Founder and CEO of Brand24
The changes made from the Hotjar survey gave us enough confidence to begin designing the new page template, which we then A/B tested to get to the final version.
Eric Peters
Senior Growth Manager
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How Omtera can help you for Hotjar?


We leverage our deep expertise, AI-enhanced full-service tech delivery capabilities, and global network to provide strategic solutions for our clients.
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Business Partnerships

We are the top-tier official commercial partner for many industry-leading SaaS companies such as Asana, Miro, Braze, Snowflake, Mixpanel, and Airtable. We ensure our clients receive the best terms, prices, and seamless subscription experiences, along with a high ROI for these platforms.
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Implementation and Execution

Technology only realizes its value when it's effectively executed and delivered. We bring top-certified experts to deliver value along with end-to-end implementation and execution.
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Ongoing Success

We drive ongoing success by expanding our clients' teams' capabilities. Our certified experts focus on everything from development and configuration to daily operations and optimization, continually maximizing our clients' growth to drive ROI.
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A word to our customers

Excellent partner! Omtera implemented Mixpanel end to end, conducted hands-on development sessions with our team, held daily calls to oversee the implementation ensuring all issues were addressed. Omtera's team is highly technical, collaborates seamlessly with our development team, systematically resolving any issues. They're consistently responsive, focused on achieving the outcomes we expect even when we exceeded our original scope, they maintained a commitment to customer satisfaction.
Lobna Tarek
I had the pleasure of working with Omtera as our Mixpanel partner, and I have to say, they were outstanding. Their expertise in Mixpanel and data analytics is second to none, and they consistently provided us with valuable insights and recommendations to improve our product. Their team is highly professional, reliable, and always available to answer any questions we had.
Sema Uğur
I highly recommend Omtera to anyone seeking to work in product and data analytics. They possess a high level of professionalism and are always willing to go above and beyond.
Ceren Tabakoglu
Having Omtera was really great for both technical and commercial part for our projects.
Heba Fekry
It was a wonderful experience working with Omtera! They made all the processes smooth and professional for us.
Taner Yılmaz
Having Omtera in our market has enhanced our experience of utilising Mixpanel to its fullest potential and our utmost benefit. The Omtera team’s availability on the field has provided us with great flexibility. Their prompt approach to addressing our technical or operational needs have enabled us to resolve issues in a much quicker fashion. Since they are aware of the market conditions we operate in, they have a great understanding of the challenges we face and provide us with valuable insights.
Cem Domanic
Our experience with Omtera has been outstanding. Their team's deep technical expertise and seamless collaboration with our developers made the implementation process smooth and efficient. Omtera's proactive approach in conducting hands-on development sessions and daily oversight calls ensured all our needs were met promptly. They remained highly responsive and adaptable, even as our project scope expanded, consistently focusing on our satisfaction.
Arda Helvacılar

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