On 25 November 2025, London became the center of the future of work as Asana hosted the Work Innovation Summit EMEA.
As Omtera, we were proud to participate as Platinum Solution Partner and Event Silver Sponsor, and we’re thrilled to share our recap of two unforgettable days.
The Summit week started with the Asana Partner Summit. This was more than a pre-event gathering; it was a moment for Asana’s global partner community to align, learn, and celebrate.
The day featured a Partner Enablement Webinar, where Asana experts shared the latest resources, strategies, and best practices to empower partners in driving customer success. Inspiring speeches from Asana leaders set the tone for collaboration and innovation, highlighting how partners are essential in scaling the future of work.
One of the most engaging elements was the series of AI demos, showcasing how Asana AI can act as a true teammate, helping organizations execute faster, reduce complexity, and unlock clarity across every level of the business. These live demonstrations gave partners concrete ideas on how to guide their clients into the agentic era.
The highlight of the day came during the Partner Excellence Awards, where Asana recognized standout partners driving innovation and customer success worldwide.
Omtera proudly received the Excellence in Product Partnership Award, honoring our commitment to delivering product innovation and tangible business impact within the Asana ecosystem. This recognition reflects our focus on helping organizations seamlessly implement and scale Asana through tailored onboarding, automation, and migration solutions, including our own tool, Workino.
It was a proud and inspiring moment for our team, reaffirming our shared vision with Asana: empowering organizations to transform the way they work through collaboration, clarity, and innovation.
The main event kicked off with an inspiring keynote from Dan Rogers, CEO of Asana, who introduced the AI Teammates with Asana AI teammates. His message was clear: the future of work is powered by humans + AI working together.
The day continued with resourceful sessions, including:
Every session reinforced the same insight: the limiting factor for AI is not its capability, it’s collaboration.
At our booth, we welcomed visitors from across industries, partners, and customers. The conversations were invaluable; we shared ideas, listened to challenges, and explored how to drive impact with Asana.
We also introduced Workino, Omtera’s own product that supports smooth migrations from other collaborative work management tools to Asana. Workino reflects our deep focus on helping organizations simplify their transition and unlock value quickly.
The Work Innovation Summit London was not just a conference. It was a launchpad for transformation:
And for Omtera, it was proof of our mission, to guide organizations in leveraging Asana for smarter, faster, and more impactful work.
We’re not stopping here.
Omtera will be at the Asana Work Innovation Summit NYC on 5 November 2025, ready to keep the momentum alive and continue building the future of work.
For registering the event, please visit the Work Innovation Summit New York City Overview.
Being part of the Asana Work Innovation Summit 2025 in London was a privilege and an inspiration. As Platinum Solution Partner and Silver Sponsor, Omtera is committed to helping organizations move confidently into the agentic era with Asana.
👉 Ready to reimagine how your team works? Let’s talk and explore how Omtera can help you transition, scale, and succeed with Asana.
What is the Asana Work Innovation Summit?
A global event series by Asana showcasing how humans and AI can collaborate to transform productivity and impact.
Which award did Omtera win?
Omtera received the Excellence in Product Partnership Award at the Partner Summit in London 2025.
What is Workino?
Workino is Omtera’s product designed to support organizations migrating from other collaborative work management tools to Asana.
Will Omtera attend future Summits?
Yes, Omtera will also be present at the Asana Work Innovation Summit in New York, 5 November 2025.
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